Twenty years ago on Saturday, Arnold Palmer flipped a ceremonial switch to launch a risky venture that cynics saw as an easy punch line.

The Golf Channel?

Tennis magazine mocked the idea as ”24 hours of chubby guys in bad clothes speaking in jargon that only they understand.” Rick Reilly, in his column for Sports Illustrated, suggested programming that included ”Body by Jack,” a workout session with Jack Nicklaus in which he ”takes you through a 30-minute routine you can do without getting out of the cart.”

Even the players had their doubts.

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