Posts

SEQDGA wins $500 grant for grow the game initiative

Grow The Game Central (GTGC) has awarded the South East Queensland District Golf Association (SEQDGA) with a first ever $500 grant in support of their district-wide Pee Wee Pennant initiative to grow the game. The grant was offered in encouragement of the 2014 national program PlayGolf Week in Australia and complies with GTGC’s approach to […]

Breaking Down Golfing Barriers

London, England: England Golf is working with cultural groups to find ways to broaden the appeal of the game among black, Asian and minority ethnic (BAME) communities. Relationships are being developed with organisations such as Sporting Equals, which promotes ethnic diversity across sport, and the Muslim Women’s Sports Foundation. As a result, the Surrey and […]

Champion to Inspire Next Generation at Asia-Pacific Championship

Australian golfing legend Ian Baker-Finch will discuss his experiences in winning and competing in major championships with the next generation of top golfers at next month’s Asia-Pacific Amateur Championship at Royal Melbourne. The 1991 Open Champion will speak to the event’s competitors during a private reception at Melbourne Cricket Ground and will follow in the […]

Who is your champion?

I’ve been fortunate over my career to work with a variety of facilities, companies, and people and in different countries. A question came to mind in recent times about all these experiences I had – why did some facilities and companies have huge booming businesses and programs and others did not? The answer: There was […]

Video golf more popular than ‘real’ golf, study shows

Some interesting new research released from the US on a very good potential new golfer market segment- video “gamers”. It fits in perfectly to the golfer segments identified in this region that we are wanting to target- juniors and women. “Since 1986, the National Golf Foundation (NGF) has surveyed a representative sample of 40,000 Americans […]

How to connect your members so they stay longer

Member retention is always a hot topic in the golf industry as we are seeing a continued reduction in total members annually, along with a drop in the frequency of member play. This is due to a variety of reasons, some of which you can control. If a new member doesn’t feel fully ‘connected’ within the first […]

Looking for family values

I’m constantly on the look out for various ways to improve golf operations for my clients, so I tend to look outside to other service industries to find inspiration. The hotel, airline, and car hire industries have it down to a science on how to generally market to get our business. I’m someone who is […]

Golf Industry Central Launches Global Initiative to Grow the Game

Golf Industry Central today launched a new initiative called Grow The Game Central that aims to create a world-wide community of like-minded people banding together to encourage people of all ages and backgrounds to play the game of golf or increase their participation. Golf Industry Central Director Mike Orloff says he created the website www.live4golf.com.au to […]